The Trust Current
Topics
Humanize Your Brand

Humanize Your Brand

Humanize Your Brand Execute With Excellence Own Your Market Master Your Message

Humanize Your BrandHumanize Your Brand

Your Customers Already Don't Trust You

The uncomfortable truth every contractor needs to hear before spending another dollar on marketing.

Eric Thomas

Humanize Your BrandHumanize Your Brand

Branding Isn’t Just Your Logo. It’s Your Promise.

What Jack O’Neill, a cold ocean, and a rubber suit can teach us about building unforgettable brands.

Eric Thomas

Humanize Your BrandHumanize Your Brand

Want More Loyal Customers? Start Here

Why Humanizing Your Brand Is the Smartest Move You Can Make

Eric Thomas

Humanize Your BrandHumanize Your Brand

Why Discounts Are Hurting Your Business (And What to Do Instead)

How over-relying on promotions can hurt your brand, and what to focus on instead

Eric Thomas

Humanize Your BrandHumanize Your Brand

What to Do When the Facebook Mob Comes for Your Business

How to Build a Brand So Trusted, Your Community Defends You—Even When Trolls Show Up

Eric Thomas

Humanize Your BrandHumanize Your Brand

Welcome to The Trust Current

Marketing tips that don’t suck the life (or budget) out of your business.

Eric Thomas